> ## Documentation Index
> Fetch the complete documentation index at: https://docs.superlines.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Competitor Analysis

> Compare your brand's AI search performance against competitors across all key metrics.

The Competitor Analysis page provides a dedicated view for benchmarking your brand against competitors in AI search. See who's winning on visibility, citations, and share of voice — and identify specific prompts where you can close the gap.

## KPI summary

Four cards at the top give you an instant competitive overview:

| Card                      | What it shows                                           |
| ------------------------- | ------------------------------------------------------- |
| **Your Brand Visibility** | Your brand visibility percentage with trend             |
| **Competitors Tracked**   | How many competitors are being monitored                |
| **Top Competitor BV**     | The competitor with the highest brand visibility        |
| **Avg Competitor BV**     | Average brand visibility across all tracked competitors |

## Brand Performance Overview

The main table ranks all brands (yours and competitors) by performance:

| Column                | Description                                                   |
| --------------------- | ------------------------------------------------------------- |
| **Rank**              | Position based on overall brand visibility                    |
| **Brand**             | Brand name with logo                                          |
| **Top Fan-out Query** | The LLM-generated search query where this brand performs best |
| **Top Cited URL**     | The URL most frequently cited for this brand                  |
| **Brand Visibility**  | Percentage of AI responses mentioning this brand              |
| **Total Mentions**    | Absolute count of brand mentions                              |
| **Total Citations**   | Number of times this brand's URLs were cited                  |

Click any row to open a detailed modal with deeper insights into that brand's performance by engine, prompt, and more.

## Charts and market share

### Brand Visibility Comparison

A bar chart comparing Brand Visibility percentages across all brands. This makes it easy to see the relative gap between your brand and competitors at a glance.

### Market Share by Share of Voice

A donut chart showing how total brand mentions are distributed. Your Share of Voice tells you what percentage of the conversation your brand owns compared to competitors.

### Share of Citations

A donut chart showing how website citations are distributed across brands. This reveals whose content AI models consider most authoritative.

<Tip>
  Click on chart segments to open detailed modals. For example, clicking a competitor's bar in the visibility chart shows their top-performing prompts and engines.
</Tip>

## Competitor top-performing prompts

A table showing prompts where competitors outperform you:

| Column               | Description                                      |
| -------------------- | ------------------------------------------------ |
| **Competitor**       | Which competitor leads on this prompt            |
| **Their Top Prompt** | The prompt text                                  |
| **Their BV**         | The competitor's brand visibility on this prompt |
| **Your BV**          | Your brand visibility on the same prompt         |
| **Gap**              | The difference — your opportunity                |

This is one of the most actionable sections. Prompts with a large gap represent specific topics where targeted content can improve your visibility.

## Filters

* **Date range** — select the analysis period
* **LLM engines** — filter by specific AI engines (multi-select)
* **Prompt labels** — focus on specific prompt categories
* **Specific prompt** — drill into a single tracked prompt
* **Show all brands** — toggle between configured competitors only or all detected brands
* **Competitor selection** — when "Show all brands" is off, choose which competitors to compare

## Exporting data

Export options are available on the Brand Performance table and charts:

* **CSV** — tabular data export
* **JSON** — structured data export
* **PNG** — chart image export for presentations

## Related pages

<CardGroup cols={2}>
  <Card title="Cross-Brand Analytics" icon="chart-pie" href="/analytics/cross-brand-analytics">
    Compare performance across multiple brands you manage.
  </Card>

  <Card title="Key Metrics" icon="chart-bar" href="/metrics/key-metrics">
    Understand how Brand Visibility and SOV are calculated.
  </Card>

  <Card title="Mentions" icon="message" href="/analytics/mentions">
    Deep-dive into response data and mention rankings.
  </Card>

  <Card title="Brands & Domains" icon="globe" href="/account/brands">
    Configure your competitors and brand settings.
  </Card>
</CardGroup>