Skip to main content
The Citations Analysis page shows when and where AI models cite your website (and competitors’) as a source. Citations are a strong signal of content authority — they mean an AI model considered your content authoritative enough to link to.

​
Overview tab

​
Citation Rankings

A ranked table showing how domains perform on citations:
  • Domain rank by total citations
  • Citation count and percentage share
  • Change vs. previous period
  • Filter between “My Domain”, “Competitors”, and “Industry” views

​
Citations Gap

Identifies prompts where competitor URLs are cited but yours are not. Each gap shows:
  • The prompt where you’re missing citations
  • Which competitor domains are being cited
  • The specific URLs being cited
  • The opportunity size
The Citations Gap is your roadmap for content optimization. Each entry shows a specific prompt where a competitor’s URL is cited — study that URL to understand what makes it citation-worthy, then create or improve your own content to compete.

​
UGC & Community tab

Identifies citation opportunities from user-generated content platforms where AI models frequently source information:
  • Reddit — subreddit discussions being cited
  • Quora — Q&A threads being cited
  • YouTube — video content being cited
  • Other community platforms
These opportunities highlight where participating in community discussions could lead to AI citations.

​
Citations Data tab

A comprehensive table listing individual citation records:
ColumnDescription
LLM ServiceWhich AI engine produced the response
PromptThe tracked prompt that triggered the response
Cited StatusWhether your domain was cited
DomainThe cited domain
Page TitleTitle of the cited page
Page URLFull URL of the cited page
CountryGeographic context
DateWhen the response was generated
SentimentSentiment of the response
Click any row to open a detail modal showing:
  • Full prompt text
  • AI response snippet with citation context
  • Which engine generated the response
  • All cited URLs in the response
  • Citation position

​
Filters

​
Basic filters

  • Date range — select the analysis period
  • LLM engines — filter by specific AI engines
  • Prompt — focus on a specific tracked prompt
  • Prompt tags — filter by prompt categories

​
Advanced filters

Click More filters to access:
  • Citation Status — cited only or not cited
  • AI Engine — single engine selection
  • Country — geographic filter
  • Topic — content topic filter
  • Prompt Tag — prompt category filter
  • My domain only — show only your domain’s citations
  • Competitors only — show only competitor citations
  • Search by Domain — find citations from a specific domain
  • Search by Title — search cited page titles

​
Exporting data

The Citations Data tab supports CSV export for all filtered citation records.

Citations & Fan-out Queries

How citations are tracked and what fan-out queries are.

Mentions

Explore brand mentions alongside citation data.

Content Module

Create content to earn more citations.

Key Metrics

How citation rate and share of citations are calculated.